Vikram Seth | Jaya's blog

“Faber & Faber: The Untold Story: by Toby Faber

The big firms say that they intend to retain the imprints of the small publishers they absorb. But I doubt if that ever works for long. You might retain the imprint, but you must inevitably lose the elusive character of the individual firm, compounded by its proprietor’s personality and taste.

Geoffrey Faber in The Publishers’ Circular and Booksellers’ Record, 12 August 1939

Faber & Faber: The Untold Story by Toby Faber, grandson of the founder, Geoffrey Faber is a fabulous account of a publishing firm that is synonymous with setting the gold standard in literary publishing, including poetry. Toby Faber details this history by mostly presenting edited excerpts of correspondence from the official archives of the firm and presumably some from his family such as the diaries of Geoffrey Faber and his personal correspondence. Toby Faber’s commentary in the opening pages of every chapter and occasionally between the reproduced correspondence helps contextualise the moment in history. Faber is responsible for launching/ closely associated with the careers of many prominent writers and poets such as Siegfried Sassoon, W. H. Auden, Louis MacNeice, Stephen Spender, Ezra Pound, Ted Hughes, Lawrence Durrell, Tom Stoppard, Samuel Beckett, Vikram Seth, Kazuo Ishiguro, William Golding, Wilson Harris, Sylvia Plath, Seamus Heaney, Barbara Kingsolver, Sebastian Barry, Gunter Grass, Harold Pinter, Mario Vargas Llosa, Milan Kundera, Peter Carey, DBC Pierre, Sally Rooney, and Anna Burns. Establishing the bedrock of this magnificent list of A-list authors can be attributed to Nobel laureate T. S. Eliot and the poet Walter de la Mare’s son, Richard, who were a part of Faber’s founding editorial team. They gave shape to the editorial policy of Faber & Faber and thus gave the publishing firm its distinctive identity of publishing excellent modern literature. Some of the other editors-at-large who joined the firm were musicians Pete Townshend of the WHO and Jarvis Cocker of Pulp.

In 2019 Faber is celebrating its ninetieth year. It was established on 1 April 1929 by Geoffrey Faber. Interestingly as this wonderful historical account describes, Faber & Faber arose like a phoenix from the ashes of Faber & Gwyer. A firm that had in turn been built by the distinguished lawyer, Maurice Gwyer* and Geoffrey Faber on the foundation laid by the Scientific Press, estd. 1880s. The Scientific Press had been established by Gwyer’s father-in-law, Sir Henry Burdett. This publishing business had been inherited by Sir Henry’s daughters, one of whom, Alsina, married Maurice Gwyer. Curiously or perhaps with some astute business sense, Geoffrey Faber persuaded the Maurice Gwyer to launch a magazine for nannies called The Nursing Mirror. Unfortunately as sometimes happens in businesses, the two partners fell out over what are keen strategies or sheer foolhardiness. Despite the steep learning curve Geoffrey Faber decided to reinvent himself and launch a new firm, Faber & Faber.

This ability to reinvent itself and respond to the changing times is embedded in the DNA of Faber & Faber. It is evident in the manner in which the firm took to publishing paperbacks although in principle for a long time remained a firm known for its hardback publications. It also at critical junctures of its history restructured itself and launched new firms such as Faber Music, Faber Academy, Faber Digital and Faber Factory. It also has a fine children’s literature list too. In the early years it also managed to “discover” new authors by encouraging T. S. Eliot to continue the publication of the literary journal Criterion. Later there was a fortuitous discovery in the slush pile of the manuscript originally called Strangers from Within submitted by William Golding, to be published as Lord of the Flies.

Faber & Faber is a superb history on how this publishing firm came to attain its legendary status. Extraordinarily it has retained its independence through its nine decades of existence. Toby Faber attributes this ability of the firm to hang on to its indepedence as being “lucky”. He says:

That repeated ‘luck’ points to something else: a publishing philosophy that, without ignoring commercial imperatives, has always focused on excellence and the long term, whether that applies to relationships with authors that last for decades, or to books that enter the literary canon. A philosophy like that can lead to books that continue selling; Faber’s backlist has given it the income as the core of its financial stability.

Philosophy alone, however, is not enough. It needs to be allied in good editorial taste.

Of course there have been extremely tense moments about Faber & Faber’s survival. In some particularly gloomy years the royalties earned from the musical adaption of T.S. Eliot’s poem Cats by Andrew Lloyd Weber kept the firm afloat. There have been conversations about mergers but ultimately the directors have steered Faber & Faber firmly to an even stronger footing. One of the notable moments in its history was when the widow of T. S. Eliot decided to support the firm. So while the Faber family holds a fifty percent stake in the company, Valerie Eliot joined the firm as a “sympathetic shareholder”.

Faber & Faber is known for its enviable stable of authors. Apart from those already mentioned, since 1990, Faber authors have won more Nobel prizes, the Man Booker, the Costa awards etc. While the book is a glowing account of a fiercely independent firm there are also moments of regrets such as losing out on publishing James Joyce and George Orwell. At times this history reads like an old boys publishing club that did occasionally publish women — Anna Burns was their first woman writer to win the Man Booker Prize in 2018. As Toby Faber points out that this win “itself [was] an indication of the firm having travelled a very necessary distance from the chauvinistic 1980s. The same could be said of Barbara Kingsolver’s victory in the Orange Prize for Women’s Fiction in 2010”. Be that at it may, Faber’s list is fantastic and makes every author proud to be a part of it. A testament to this is an excerpt of the correspondence between Indian author Vikram Seth and the then Managing Director Matthew Evans.

Author Vikram Seth to Matthew Evans, 28 May 1985

After we had lunch yesterday, it struck me that you would be a good person to send my novel in verse to. If you like The Golden Gate, you might want to do a British edition — and even if that doesn’t happen, reading it might somewhat increase your affection for a city that is — I promise — far from dreary and provincial.

I’ve told Anne Freedgood at Random House — who tells me that TCG is out at a few British houses — thatI’d like to send it to you, and she says that’s fine. ( She showed it briefly to Robert McCrum, but when he offered to consider it only for the poetry list, she refused. The book is fiction, and to put it on a poetry list would be to kill it.) [. . . ]

The book is due out in February 1986, and I can think of nothing more pleasurable than to appear simultaneously on the fiction lists of the British and American houses I most respect.

To read some more excerpts from the book, here is a link to the Guardian. To commemorate 90 years a fabulous collection of 90 short stories have been released.

Faber Stories presents masters of the short story form at work, with stories from Samuel Beckett and Sylvia Plath to Kazuo Ishiguro and Sally Rooney, here are all the covers for the first time #Faber90 pic.twitter.com/P9SXV27vUp
— Faber & Faber (@FaberBooks) October 30, 2018

Faber & Faber: The Untold Story is a wonderful, wonderful history of an iconic publishing firm.

14 June 2019

*Sir Maurice Linford Gwyer, GCIE, KCB, KCSI, KC (25 April 1878 – 12 October 1952) was a British lawyer, judge, and academic administrator. He served as Vice-Chancellor of Delhi University from 1938 to 1950, and Chief Justice of India from 1937 to 1943). He is credited with having founded the prestigious college Miranda House in 1948 in Delhi, India. Gwyer Hall, the oldest men residence for the university students is named after him. ( Source: Wikipedia )

Note: All pictures used in the gallery are off Twitter. I do not own the copyright.

Poetry in India

06 01 , 2018 1 Comment

For some peculiar reason poetry is quoted and used extensively everywhere but rarely does it get a regular space in a publishing house. It is often said poetry is too complicated to publish and to sell. It is subjective. Also many customers prefer to read poetry at the store and put the book back on the shelf. For many poets in India, self-publishing their poems has been popular. For generations of poets the go-to place was Writers Workshop begun by the late P. Lal. Some of the poets published by Writers Workshop included Vikram Seth, Agha Shahid Ali, Adil Jussawalla, Arun Kolatkar, Arvind Krishna Mehrotra, Jayanta Mahapatra, Keki Daruwalla, Kamala Das, Meena Alexander, Nissim Ezekiel, and Ruskin Bond. Some of the other publishing houses published occasional volumes of poetry too.

Of late the practice has continued. Only the rare volume or two is published. Aleph Book Company has published some fine volumes of poetry which has included translations ( Mirabai and Tirukkal) and contemporary poets such as Jeet Thayil, Sridala Swami and Vikram Seth. Some years ago Harper Collins India published The HarperCollins Book Of English Poetry (ed. Sudeep Sen) and recently the excellent collection of poems by Tishani Doshi Girls are Coming Out of the Woods. Also that of Sharanya Manivannan ‘s The Altar of the Only World which is considered as well to be a very good volume. Penguin Random House India has a reputation for publishing good volumes of poetry particularly of established poets such as 60 Indian Poets edited by Jeet Thayil. A volume to look forward to in 2018 will be Ranjit Hoskote’s Jonahwhale . The feminist publishing house Zubaan books published a fascinating experimental volume Andal: The Autobiography of a Goddess edited and translated by Priya Sarukkai Chhabra and Ravi Shankar.

Speaking Tiger Books has begun to actively publish poetry — at least far more frequently than the other firms. In the past few months alone some of their titles include Rohinton Daruwala’s The Sand Libraries of Timbuktu: Poems ; Manohar Shetty’s Full Disclosure: New and Collected Poems (1981-2017) ; C.P. Surendran’s Available Light: New and Collected Poems ; Guru T. Ladakhi’s Monk on a Hill: Poems ; Ralph Russell’s translations and edited by Marion Molteno A Thousand Yearnings: A Book of Urdu Poetry & Prose ; Ruskin Bond’s I Was the Wind Last Night: New and Collected Poems ; Michael Creighton’s New Delhi Love Songs: Poems . Later this year the Sahitya Akademi is publishing what looks to be a promising collection of poetry by “younger Indians”, edited and selected by noted poet Sudeep Sen.

Having said that the self-publishing initiatives still continue. For instance a young poet and writer ( and journalist) Debyajyoti Sarma launched the i, write, imprint, press to publish poetry. Some of the poets published ( apart from him) include noted playwright Ramu Ramanathan, Uttaran Das Gupta, Sananta Tanty and Paresh Tiwari.

Now there are more opportunities for poets to publish in literary magazines as well. For instance well-known poet Sampurna Chattarji has been appointed the poetry editor of IQ magazine and is looking for submissions and hoping to be read as well! She writes about it on her blog. Another active space for poets is Poetry at Sangam which is edited by Priya Sarukkai Chhabra. It showcases poetry in English and translations as well as essays on poetics and news of new releases. Another vibrant space for poetry especially Urdu is the Jashn-e-Rekhta festival.

There are plenty more initiatives in other local languages, meet ups, open mike sessions etc where poets can recite/perform their work. In the past decade there has been a noticeable increase in these events whether informal groups that meet at local parks or coffee shops to more formal settings as a curated evening.

Undoubtedly poets and their poetry is thriving, just more publishers are needed to publish the poets.

6 January 2018

Vikram Seth, “Summer Requiem”

23 10 , 2015 No Comments

Vikram Seth’s poetry is exquisite. Always was and is. Years ago I recall my mother being handed a copy of The Golden Gate by a friend, a journalist, who had interviewed Seth. Mum received an autographed copy of a paperback edition. It had a boring blue cover with a photograph of the Golden Gate but the excitement about reading a novel in verse by an Indian was far greater than nitpicking about the ordinary production quality of the book. It was the nineteen eighties when Indians were barely recognised globally for writing original fiction and poetry in English. Literary discussions were still confined to the legacies of R. K. Narayan, Raja Rao and the emerging “St Stephens School of Writing” to which male writers such as Amitav Ghosh, Shashi Tharoor, Rukun Advani and Mukul Kesavan belonged. Arundhati Roy’s Booker success with her debut novel, The God of Small Things, was still a few years away. Since then Vikram Seth, his aforementioned contemporaries and a handful of others have been elevated to the literary elite of the subcontinent and for good reason too — their creative ingenuity in making literature that is a pure delight to immerse oneself in for its craft and its gravitas.

Vikram Seth’s new collection of poetry Summer Requiem validates his status as being a well-deserved member of this exclusive club of writers. In this slim offering of poems published by Aleph Books Vikram Seth experiments with the poetic form. Try scanning the lines and you will be constantly surprised by what you glean. From the traditional form to blank verse of the title poem to translations of poems to creating an extraordinary sonnet in No Further War. The latter poem is not only technically sound but is absorbing to read for its devastating critique of modern day politicians who create mayhem with war, destroying Nature and the beauty of earth, leaving artists a wasteland. In this collection of poems Vikram Seth touches upon a range of issues — commentary, reflecting upon his own body of work including working on a novel ( a reference perhaps to the work-in-progress A Suitable Girl? ), engaging in literary criticism such as discussing the importance of translations and discovering new writers. Coincidentally when I was reading Summer Requiem I had T. S. Eliot reciting The Wasteland in the background. ( Here is the link: http://www.openculture.com/2009/11/ts_eliot_reads_the_wasteland.html ) . It is a powerful experience. Two poets, writing decades apart, commenting on the deeply disturbing man-made catastrophes. A couple of toxic madmen sting mankind. (Vikram Seth “No Further War”) .

With the permission of Aleph Book Company, I am reproducing some lines of poetry from Vikram Seth’s new collection Summer Requiem.

The liberated generation lives a restrained youth.

…

Memory is a poison; it has sickened my body.

The cleavage of attachment has frayed my mind.

( Summer Requiem)

Abstractions have their place, the concrete too.

(A Cryptic Reply)

Two oval portraits, prints in black and white,

Lean on a shelf; one of them, Pushkin, who

Never stepped out of Russia in his life,

Let alone roamed around this town, but who

Belongs to you who know his works by heart

And, yes, to me, who, though I cannot read

A word of his by eye, know him by soul.

I wouldn’t be here, we’re it not for him.

He gave me me….

…

Translation though it was, though every Russian

Yes, you included, when I met you first,

Before the concert in that cavernous room

Shakes her head slowly when I mention this

In wistful sympathy ( ‘What can they get

From Pushkin who can’t understand our tongue?’),

Yet what I got, I got — and it got me

Out of myself, into myself, and made me

Set everything aside I’d set my thoughts on,

And grasp my time, live in his rooms and write

What even today puzzles me by its birth,

The Golden Gate, that sad and happy thing,

Child of my youth, my first wild fictive fling.

(In a Small Garden in Venice)

Vikram Seth Summer Requiem Aleph Book Company, New Delhi, 2015. Hb. pp.66. Rs 399

An anthology of writings on the Ganga: Goddess and River in History, Culture and Society

26 05 , 2015 No Comments

At a time when a law is expected to punish the polluters of river Ganga, an anthology of writings about the river is timely. An Anthology of Writings on the Ganga edited by Australians, Assa Doron, Richard Barz and Barbara Nelson is a collection of extracts from the epics — Mahabharata and the Ramayana; poetry and the Will and Testament of the first Prime Minister of India, Jawaharlal Nehru; extracts giving a historical perspective such as by Jean Baptiste Tavernier, Iranian traveller Ahmad Behbahani to contemporary travel writers like Eric Newby, Raghubir Singh, Vijay Singh. The editors have even managed to make an eclectic selection giving a bird’s-eye view of how the river has caught the imagination of Indian fiction writers such as Manik Bandopadhyaya, Raja Rao, Amitav Ghosh, Vikram Seth and interestingly enough translation of a scene from a Raj Kapoor’s Bollywood film – Ram Teri Ganga Maili. The collection concludes with a handful of specially commissioned academic essays on the Ganga on topics as varied as culture, religion, Hinduism and the river economy.

The Central Government of India has established the National Water Mission for the “conservation of water, minimizing wastage and ensuring its more equitable distribution both across and within States through integrated water resources development and management”. ( http://wrmin.nic.in/forms/list.aspx?lid=267) Apart from this there are two projects for river Ganga — Namami Gange project and National Mission for Clean Ganga. According to a newspaper article published on 19 May 2015 (http://www.thehindu.com/news/national/draft-law-to-curb-ganga-pollution-in-final-stages/article7219922.ece ) “the Rs. 20,000 crore Namami Gange project is spread over five years and covers 41 tributaries of Ganga. The National Mission for Clean Ganga that has been assigned the task of cleaning the river, is focussed on abatement of pollution and has designed its interventions around this. However, it is seeking partnerships and is tailoring its projects so that state governments, local municipalities and panchayats have a stake and take ownership of the projects for sustainability. To speed up the process of cleaning the river, the Mission has sought the participation of institutions, donors, overseas Indians, business and corporate houses to donate their might and money for projects or sponsoring projects to clean up the river . Already pilot projects have been launched in eight cities. The challenge is to set up a drainage system in thickly populated cities. The urgent need is to bring down lean season BOD levels in the river to 10 mg/litre/day, the Total Suspended Solid levels to 10 mg/litre/day and Total Faecal Coliform to 100 mg/litre/day. These levels run into over lakhs at present.

The Indo-Gangetic plain created by many years of sedimentation is the most fertile agricultural land in the subcontinent. The flat plains stretch for miles till the horizon and are mostly covered in fields. So apart from the cultural and religious associations with the river the economic considerations are equally important for its preservation since India continues to be heavily dependent upon an agrarian economy — it is estimated to contribute at least fifty percent to the national economy. Given this scenario, it is handy to have an intelligently devised anthology tracing the history, cultural significance and contemporary views plus challenges on the maintenance of this river crucial to the socio-economic and cultural capital of India. The only quibble I have with this anthology is that when we have plenty of photographs of the river, including some iconic ones taken by Raghubir Singh, why was the book cover design inspired by Australian aboriginal art work?

Even so, read it.

Assa Doron, Richard Barz and Barbara Nelson An anthology of writings on the Ganga: Goddess and River in History, Culture, and Society Oxford University Press, New Delhi, 2015. Hb. pp. 380 Rs 895

Literati – “Serial publishing” ( 2 May 2015)

02 05 , 2015 No Comments

My monthly column, Literati, in the Hindu Literary Review was published online ( 2 May 2015) and will be in print ( 3 May 2015). Here is the url http://www.thehindu.com/books/literary-review/literati/article7164472.ece. I am also c&p the text below.

Published over 20 years ago, Vikram Seth’s A Suitable Boy, a single-volume hardback at over 1100 pages, was bulky to hold though printed on Bible paper (a thin grade of paper used for printing books with a large number of pages). It was not unheard of to rip the novel into two or three volumes to read it easily. It inevitably triggered conversations about Victorian England when serial publishing was fashionable and lending libraries in Victorian England preferred to lend three-decker novels to members.

This practice was instituted by Mudie’s Lending Library and Mudie’s Subscription Library. Charles Mudie, known for his sharp business acumen, introduced the guinea yearly subscription allowing a customer to borrow an unlimited number of volumes at any time. He also profited from simultaneously lending different parts of a novel to different customers. Of course publishers and authors benefited immensely from Mudie’s select list of books since an order from the library/retail usually meant buying up print runs, certainly a substantial number of units that helped boost sales.

With the Industrial Revolution, rapid technological advances had a tremendous impact on book publishing. With mechanisation it was easier to produce cheap books for a mass audience. Printers too had acquired new technologies, notably the practice of stereotyping — casting a metal plate based on an impression from hand-set type — which permitted both quick reuse of the type for other pages and multiple copies of the metal plates for even faster printing of multiple copies. Writers like Charles Dickens managed to be financially secure by catering to working class audience sensibilities, weaving in characters in his serial and monthly stories that endeared themselves to readers up and down the social ladder. For instance, with Pickwick Papers, the monthly print run rose from 400 (March 1836) to 40,000 (November 1837). As Claire Tomalin, Dickens’ biographer (2011) points out “the sales of each of the last three numbers of Dombey, in January, February and March 1948, were around 34,000, and people continued to buy back numbers for months afterwards. In 1847 he earned £3,800, and for the first time ever he had enough money in the bank to be able to invest.” (p.200)

Suddenly there were a flood of books available, a first since moveable type had been invented some centuries earlier. In the 20th century, it was Allen Lane’s introduction of the paperback edition that made a significant difference to book publishing.

***

Self-publishing

Fast forward to 21st century. Technological advancements, especially with the introduction of smartphones and e-readers meant that in less than a decade, e-books were easily available to access and download — most cheaply priced or for free! This fuelled the exponential growth of self-publishing as people discovered how “easily” books could be produced and sold at a reasonable price directly to customers. Like in Victorian England, new reading communities were discovered/created. At the same time, digital long reads came into vogue, usually standalone commissioned articles. Slowly the impact of this form is becoming discernible in the crafting a novel.

Instead of the long story being “complete” and polished equally from beginning to end, it is obvious to a trained eye that portions of the story are given more care, probably to be offered as extracts to digital and print media or to be read out at author interactions. This is affecting the form of a novel with experiments in interconnected stories being considered as a novel. Serial publishing too is making a comeback with authors offering their e-books as serials or intentionally writing serials, testing it on readers and later converting it into a book — mostly seen in self-publishing programmes. A deluge of books has resulted in the creation of monthly subscription models such as Oyster and Kindle Unlimited offering readers an unlimited number of e-books. Given the paucity of time but increase in commuting time and variety of handheld e-devices the rise of short fiction (flash fiction and short story) as a popular form of writing is inevitable. Yet I wonder if it is not time for serial publishing to make a comeback. It will engage a reader; the author can gauge the reader’s reaction to the story and tweak it accordingly, so the book’s sale is assured, ensuring writers and publishers benefit.

2 May 2015

An update ( 8 May 2015)

Coincidentally, two days after my column was published I read a fascinating post on Melville House blog on serial publishing. “Two For Tuesday: Should Books Be Snackable, Serialized, and Delicious?” ( 5 May 2015, http://www.mhpbooks.com/two-for-tuesday-should-books-be-snackable-serialized-and-delicious/)

Literati: Diversity in books (6 September 2014)

06 09 , 2014 No Comments

My monthly column, Literati, in the Hindu Literary Review was published online ( 6 September 2014) and in print ( 7 September 2014). Here is the url http://www.thehindu.com/books/literary-review/literati/article6386263.ece. I am also c&p the text below. The post from Malorie Blackman’s Facebook wall has been used with her permission.

The 10-book challenge

There is a 10-book challenge circulating on Facebook. The idea is to put together ten books that have stayed with you as a reader. Reading the lists circulating on posts is an interesting exercise. There were the expected names such as Enid Blyton, P. G. Wodehouse, Jane Austen, William Golding, Graham Greene, Sue Townsend, Gerald Durrell, Ogden Nash, Ayn Rand, Henry Miller, Mary Stewart, L. M. Montgomery, Coetzee, Julian Barnes, J D Salinger, Harper Lee, Toni Morrison, Charles Dickens, Seamus Heaney, Douglas Adams and Michael Ondaatje. Those from or of South Asian origin included familiar names such as Vikram Seth, Arundhati Roy, Upmanyu Chatterjee , Rokeya S. Hossain, Rohinton Mistry, Khaled Hosseini, Mohsin Hamid, Khushwant Singh, Amitav Ghosh, Salman Rushdie, Jamil Ahmed, Arun Kolatkar, Kiran Nagarkar and Qurrulatain Hyder. In translation there were a handful, many repeated often–Sukumar Ray, Saratchandra Chattopadhyay, Bibhutibhushan Bandopadhyay, Gabriel Garcia Marquez, Carlos Fuentes, Haruku Murakami, Franz Kafka, Umberto Eco, Marjane Satrapi, Nikos Kazantzakis, Fyodr Dostoevsky, Orhan Pamuk, Mario Vargas Llosa, Leo Tolstoy, and Roberto Calasso. Surprisingly Shakespeare, Valmiki’s Ramayana, The Bible, Hermann Hesse, Khalil Gibran, C. S. Lewis, Roald Dahl, Agatha Christie, A. A. Milne, Hemingway, Neil Gaiman, Goscinny and Uderzo’s Asterix and Obelix series, Herge, Bill Watterson, J.K. Rowling, Philip Pullman, J. R. R. Tolkein, Henry James, Oscar Wilde, Lewis Carroll, Paulo Coelho and J. M. Barrie were not mentioned as often as I expected them to be. ( The names have not been listed in any particular order.) These catalogues are useful since they remind us of what makes “classic” literature. Yet there are deafening silences. I scoured lists from different regions, hoping to discover authors and books popular in those cultures—these could be in translation or different categories, titles that are rarely heard of overseas; it was not to be. Majority of the titles mentioned were of internationally established household names.

These games have their uses. Many authors are discovered through conversations. At the same time vast amounts of literature are not easily recalled. For instance, literature in other languages apart from English was rarely acknowledged and women writers continued to be in a minority. Children’s literature too was not often referred to all though many lists consisted of books read as children. Hence it is not surprising that there has been a call by many international writers to discuss diversity in books–a campaign started in May ( http://weneeddiversebooks.tumblr.com/ ). The hashtag –#WeNeedDiverseBooks and #diversityinbooks—on Twitter is worth reading for examples from around the world, across genres, languages and regions. An unfortunate fallout of this campaign was the racial abuse Malorie Blackman, Children’s Laureate ( 2013-15) faced in UK. As she wrote in a Facebook post “I talked about diversity in literature walking hand in hand with inclusion. I talked about the books for our children being more diverse so that we see more stories featuring children/YA with disabilities, travellers, LGBT, protagonists of colour, diverse religions, classes and cultures. Not once did the phrase in the banner headline pass my lips because I don’t think in those terms.” This was misrepresented in a banner headline as “Children’s books have ‘too many white faces’”. Since then the news corporation responsible for this story has apologized to her on Twitter.

Discovering authors

Nury Vittachi, author and keynote speaker at the recently concluded JumpStart pointed out that three out of four people are Asian or African. So to find the young adult title The Fault in Our Stars by John Green is a bestseller, selling more than 5.7 million copies, is curious. In fact it contributed to the success of Penguin Random House worldwide generating revenues of €1.5bn (£1.2bn) in the six months to June 2014. Surely there are other titles that have been equally well-received by readers, but not so prominent?

Discovering an author is a riddle, paradoxically not easily resolved even in the age of information. Altaf Tyrewala writes “How miserable it must be to want only what one wants. I don’t remember people being so disinterested in the unfamiliar. Folks these days seem annoyed when they encounter something that they haven’t already cross-checked, as if the perpetually connected sizzle of their web-wired lives precludes the possibility of anything still remaining unknown.” (“New and Second-hand”, Engglishhh: Fictional Dispatches from a Hyperreal Nation)

Last week while speaking in a panel discussion to celebrate “Kitaabnama: Books and Beyond” completing one year of programming on Doordarshan television, it struck me this series addresses many of these challenges that affect publishers—diversity, discoverability, and accessing new markets. Kitaabnama’s format of having a conversation in the first half, followed by an author reading in the second half, and allowing it to be multilingual, immediately opens a new world of literature to the viewers.

Today it is possible to discover books in many ways. For instance, Martin Amis’s new novel—The Zone of Interest–a holocaust comedy, set in fictional Auschwitz, failed to interest his regular German and French publishers and it may struggle to find readers overseas. Yet the buzz about it on the internet suggests otherwise. So discoverability and diversity in books is possibly easily overcome with multiple formats to disseminate information about books and access authors.

6 September 2014

“Keeping The Word”, PubSpeak, Dec 2013

04 12 , 2013 4 Comments

( PubSpeak in December 2013 is about trust deficit. It has been published originally in BusinessWorld online. Here is the url: http://www.businessworld.in/news/books/columns/keeping-the-word/1175440/page-1.html I am also c&p the text below. 4 Dec 2013)

Publishing industry too has its share of tales where people have not honoured their word or fulfilled contracts. Jaya Bhattacharji Rose writes of ways to prevent these

Some time ago, I received a message on Facebook from a distraught illustrator. The illustrator had been commissioned by a prominent publishing house to create paintings for a book cover design of a forthcoming young adult novel. The cover had been through three draft designs and had been approved by everyone including the author. At the final stage, some design changes were asked for. The illustrator was not happy. Nevertheless, in complete faith, the illustrator decided to submit high resolution files of the altered paintings since the project was nearing completion. But the relationship came apart (and legal recourse had to be taken to) because the art director of the publishing house refused to honour the contract, withholding part of the payment due on the grounds that the design had been created inhouse. But there is barely any difference other than the shade of colour and the size of the images if you compare the designs submitted by the illustrator with those that were done inhouse. Since then, the first illustrator has refused to work with the publisher.

Twenty years after the publication of ‘A Suitable Boy’, fans of Vikram Seth were waiting in anticipation for the sequel – A Suitable Girl. Unfortunately Seth did not deliver the manuscript in time to Hamish Hamilton. Soon after the merger of Penguin Books and Random House was official in July 2013, this book was one of the earliest casualties. The author was asked by the publishers to return the $1.7 million advance for a two-book deal, including the paperback rights of ‘A Suitable Boy’, bought off Orion publishing. According to media reports the new group — Penguin Random House — is expected to cut costs as it tries to compete better with new forms of publishing and competition from online rivals such as Amazon. Fortunately for the author, his original publisher Orion, stepped in and is committed to publishing A Suitable Girl in Autumn 2016.

Disturbing Trend
The world of publishing is full of such stories — some tamer than others. People yearning to be published, some having been published, some selling better than others, some getting noticed critically more than the others, many satisfied with what they have achieved, yet there is a constant subterranean rumble of unpleasant anecdotes. Many of the stories, often open knowledge to ‘those in the know’, deal with plagiarism, contracts not being honoured, copyright violations, disappointment about advances, dissatisfaction about contracts drawn or negotiations about rights hitting nasty patches, sales and marketing executives not fulfilling orders, bookstores not adequately stocked, at times even missing titles that have been shortlisted for literary prizes.A popular topic of conversation is the efficiency of vendor management systems and authors stealing ideas from each other. The stories are about professional relationships being affected, relationships that are forged, nurtured and sustained by humans. These, in turn, affect the commissioning potential of editors and the formation and evolution of lists and imprints, the emergence of new ideas and creative collaborations and more importantly the growth of the business of publishing.

According to the Oxford English Dictionary, to “publish” is defined as “prepare and issue (a book, journal or piece of music) for public sale. Print in a book or journal so as to make generally known.” A “publisher” is a company or person that prepares and issues books, journals, or music for sale. In traditional forms of publishing, that is, the printed form, specialist knowledge of the processes involved including sales, marketing and distribution was essential. Many of the books published were and are inevitably born out of a conversation (or a “gentleman’s agreement”) that a commissioning editor has with the author (or the content creator, as the ‘author’ could even be another publisher or an organisation, and not necessarily an individual). It is after a series of negotiations based on trust that the business details of the arrangement are thrashed out and subsequently enshrined in a written and signed contract. These are then preserved and referred to for the time that the firm has the license to publish the book(s).

For many authors/illustrators this is a smooth process and continues to be so. From the moment authors are signed on, they begin to be a little more aware of their rights, wanting clarity on the royalty statements, visibility and easy availability of the book in all formats and kinds of stores. Publishers too want professionalism from the content creator and other collaborators on the project. Similarly bookstore owners/online retailers/customers want quick fulfillment of their orders. Readers want satisfaction from the books that they read.

So, What Next?
Every October, publishers from around the world flock to the publishers’ mecca, the Frankfurt Book Fair, for a week of intense conversations and meetings. This time the news emerging from the Frankfurt was about the most innovative and viable method of connecting books with readers, these were mostly reserved for the digital domain. Some examples of digital-only imprints are HarperCollins India’sHarper21; Italy’s RCS Libri’s Rizzoli Lab, dedicated to experiments in digital; Indireads presenting modern South Asian literature in digital friendly formats.; HarperCollins established HarperTeen Impulse; Random House launched Loveswept, Hydra, Alibi, and Flirt; Harlequin has Carina Press and Bloomsbury has Bloomsbury Spark.

Another tactic is to create blogs on publishers’ websites where most host curators prefer to focus only on their books and authors. The Melville House publishing house’s blog has to be one of the richest in its generosity of sharing accounts, stories and opinions related to books and not necessarily confined to its own lists.

Today, with social media platforms like Twitter, Facebook, and Pinterest, content creators (authors, illustrators) can have conversations directly with other publishing professionals. A democratisation of the system that is challenging established business models of publishing. A notable result has been the rapidity with which self-publishing has become an attractive proposition — primarily because the author is in control of producing his book in all formats, can track the distribution and sales and is responsible for the promotion of the book. With the number of authors opting for this form of publishing it is no surprise that even traditional publishers are offering self-publishing services as an option.

Through this wonderful burst of creative energy and proliferation of platforms for publishing, two facts stand out. First, these innovations are obvious responses to the changing environment of publishing. Second, given how complex the book market is becoming, with new channels of news dissemination and distribution, publishers are being innovative in accessing readers and customers. But these new business models of outreach will only be successful if publishing professionals do not keep their word and the growing “trust deficit” in the publishing eco-system is not addressed immediately.

Stuart Diamond writing in his bestseller ‘Getting More’ says “Trust is a feeling of security that the other person will protect you. …The major component of trust is honesty—being straight with people. Trust does not mean that both sides agree with each other, or are always pleasant to each other. …Trust is something that develops slowly, over time. It is an emotional commitment to one another based on mutual respect, ethics, and good feeling. …lack of trust has a cost.”

These challenges exist in all industries but it is slightly different for publishing which relies upon human relationships and creativity for growing the business organically. For it to be a sustainable business model, there has to be bedrock of trust among all stakeholders, irrespective of the format they choose to publish in.

The writer is an international publishing consultant and columnist

@JBhattacharji

Wendy Doniger “On Hinduism” ( 15 March 2013)

15 03 , 2013 No Comments

Wendy Doniger is an American indologist who has been writing for over forty-four years. In her introduction to On Hindusim she says that she always wrote easily and joyously. But her prime audience was an American audience, primarily for her students so she was “totally blinded by the passionate Hindu response to my book The Hindu: An Alternative History“. It simply had not occurred to her that Hindus would read it. “I had figured, the Hindus already knew all about their own religion, or at least knew as much as they wanted to know, or in any any case didn’t want to learn anything more from an American woman ( I was right about that last point, but in some ways I had not foreseen).” But with this book published by Aleph, she has “designed a book specifically for an Indian audience.”

The 63 essays collected in this book have been arranged not chronologically but logically. There are seven sections that deal with the nature of Hinduism, explore the concepts of divinity, consider Hindu attitudes to gender, beginning with Manu’s attitude to women in general, desire and the control of desire in Hinduism, the question of reality and illusion, the impermanent and the eternal in the two great Sanskrit epics and finally four short pieces of autobiography, including an essay on her clash with her Hindu critics (“You Can’t Make an Omelette”). She has revised and reworked some of the essays to make them far more accessible and easy to read.

I have thoroughly enjoyed reading the essays in the section on “Women and Other Genders”. Wendy Doniger’s lucid style makes complicated stories so easy to understand, her academic analysis is sharp and a pleasure but she wears it so lightly that it is not a chore to read these essays. Her autobiographical essays too are just a right mix of the personal and a perspective on her deep engagement with Hinduism and how it has had an impact on her life — personal and professional.

This is a good volume to have, but at a bulky 700 pages of text and a hardback, it is not a book that can be easily picked up. You need to find the time to read it properly, by sitting at a desk. It works as a reference volume but its content is also available to the lay reader. Maybe Aleph could have considered publishing it in two volumes, preferably the notes, the extensive bibliography as the second volume, and presenting the set in a slip case. It would have been easier to read all though a little expensive to produce. ( I would not be surprised to hear if readers do with this volume what they did with Vikram Seth’s A Suitable Boy when it was first published. It was considered to be too bulky so ripping it apart in to three volumes was not unheard of!)

Wendy Doniger On Hinduism (Aleph Book Company, New Delhi, 2013. Hb. pp 680. Rs. 995)

Ox-Tales, Profile books

07 07 , 2012 No Comments

This is a comment I wrote to a friend who asked, “I was looking for a good book of modern short stories – European and or American. preferably written in the last 10 years. could you recommend anything?” There is a set of four anthologies called Ox-Tales, published by Profile Books and Oxfam. It consists of 38 short stories by contemporary writers. I think it is a mixed bag, but sounds very promising. I am itching to read it. It should be available in India soon, if not already. Hachette India is now representing Profile Books Ltd in India. Some of the authors are: Kate Atkinson, Beryl Bainbridge, William Boyd, Jonathan Buckley, Jonathan Coe, Geoff Dyer, Michel Faber, Sebastian Faulks, Helen Fielding, Giles Foden, Esther Freud, Xialou Guo, Mark Haddon, Zoë Heller, Victoria Hislop, A.L. Kennedy, Hari Kunzru, Hanif Kureishi, John le Carré, Marina Lewycka, Alexander McCall Smith, Michael Morpurgo, David Park, DBC Pierre, Ian Rankin, Vikram Seth, Nicholas Shakespeare, Kamila Shamsie, Lionel Shriver, Helen Simpson, Ali Smith, William Sutcliffe, Rose Tremain, Joanna Trollope, Louise Welsh, and Jeanette Winterson.

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